Launched in May 2015 in Bangladesh, WowBox has attracted youths through its unique offering of highly contemporary content, exciting deals and exclusive offers. Its vast user base of 5 million has made WowBox the most used lifestyle application in Bangladesh with over 1.5 million weekly active users.
The WowBox App works as a distribution channel both for Grameenphone and local partners. A potentially key tool to reach Telenor´s “Internet For All” – target, both by engaging with existing, and acquiring new, Internet users. WowBox aggregates lifestyle in a uniquely rewarding manner.
With the app, Grameenphone subscribers can easily access a wide range of engaging content such as trending news, sports, smart health tips, jokes, fun-to-play games, free latest music, best hotel and restaurants deals, and last but not the least—special offers on Grameenphone products. Customers are not charged data for using WowBox, thanks to its zero-rated free to surf platform. Furthermore, WowBox provides exclusive offers and deals ranging from weekly 20MB free data to discounts and privileges at restaurants and hotels.
“The immense popularity of WowBox, within one and half year of its launch, foretells the future of digital services in Bangladesh. Grameenphone has an ambition to digitise the lifestyle of the people of Bangladesh through introducing new and innovative digital services with the support of local and global innovators. WowBox supports our vision to become customers’ favorite digital partner, as we strive to simplify the life of our customers through digitalisation,” said Yasir Azman, CMO of Grameenphone.
Over the upcoming months, more and more exciting new features will come to the application as it aims to continuously excite users through creative communication, enriched content and attractive offers.
Thursday, April 25, 2024
