Glow & Lovely aims to boost confidence to really glow and be one’s best self
Bangladeshi actress Sabila Nur has recently signed as the new brand ambassador of popular skincare brand Glow & Lovely.
As part of her agreement, she will be featured in all of ‘Glow & Lovely’s new communications and ad campaigns in Bangladesh, said a press release.
To embrace a more inclusive vision of beauty, last year, the word ‘Fair’ was dropped from Unilever’s flagship brand Fair & Lovely and rebranded as Glow & Lovely.
Nur is representing every confident women in Bangladesh, with her spontaneous acting quality.
She already has won millions of people’s heart, with her confidence.
Thousands of women in Bangladesh are getting inspiration by the glow of her success. This is why Glow & Lovely has chosen Sabila Nur as the new face of the iconic brand.
"As a global skin care brand, we are redefining the ideals of beauty and celebrating glowing skin, regardless of skin tone. Glow & Lovely aims to boost confidence to really glow and be one’s best self," said Afzal Hasan Khan, marketing director, beauty and personal care of Unilever Bangladesh.
"The iconic skin care brand has taken Sabila Nur onboard as the new face for Glow & Lovely. We aspire that she will do wonders, as the new brand ambassador, in inspiring women to pursue their own journey of crating self-identity. Sabila will also be supporting our Brand’s purpose led initiative – Glow & Lovely Careers which helps equip girls in Bangladesh to have an identity of their own," he added.
"This is one brand that celebrates every woman’s inner glow and encourages women to be confident in their own skin. I am very happy and proud to be the face of such an iconic brand that is acting as bellwether for women’s progressive changes and conveys a more overt message of women’s empowerment," said Sabila Nur.