The country’s largest online marketplace Daraz is gearing up to celebrate its 7th anniversary amidst festivity with a campaign designed to express gratitude to its customers and well-wishers, according to a press release.
Daraz Bangladesh, a concern of Alibaba Group, Daraz officially announced the ‘Daraz 7th anniversary’ campaign through a digital press conference at 5:30 PM from their official Facebook page on August 26.
Apart from creating an e-commerce ecosystem in Bangladesh, Daraz has been contributing significantly to expedite growth in the country’s e-commerce scene and cater to the changing needs of online consumers in the last seven years.
To commemorate this milestone, Daraz has chalked out elaborate plans, programs, and campaigns.
Driven by the #ThankYouBangladesh slogan, Daraz will run an online festival for their customers from September 2 to 8 as a gesture of saying thank you to all their customers, patrons, and well-wishers for supporting and recognizing their hard work.
Bjarke Mikkelsen, group CEO of Daraz; Syed Mostahidal Hoq, managing director; Md. Tajdin Hassan, CMO, Khondoker Tasfin Alam, COO and other high officials were present at the event.
Customers will be able to avail different offers and deals during the campaign.
Mystery box, shake voucher, mega-deals with up to Tk7,000 off, prepayment discount, I love voucher and flash sale are part of this anniversary campaign.
“The last 7 years have been amazing and memorable for Daraz for various reasons. Cross-sections of people have showered love on us unconditionally, and we are now the most sought-after e-commerce platform in the country. I am thankful to all those people who have accompanied us through thick and thin. As a token of love, we have come up with amazing offers and deals as part of the anniversary campaign for our customers,” said Syed Mostahidal Hoq.
Md. Tajdin Hassan added “Over the last seven years, we became a trusted brand name in the field of e-commerce. The upcoming journey will not just be about inviting more customers, but to ensure that our existing customers are getting the best e-commerce experience catered to their lifestyles.
For the ease of customers’ shopping, there will be payment discounts and cashback offers.
The payment partners are bKash, BRAC Bank, City Bank, Islami Bank Bangladesh Ltd (IBBL), PBL, Shahjalal Islami Bank, and Southeast Bank.
During the campaign period, consumers paying with bKash can enjoy 15% instant cashback (maximum Tk200).
Meanwhile, PBL, City Bank, Shahjalal Islami Bank, Southeast Bank, BRAC Bank and Islami Bank Bangladesh Ltd (IBBL) customers can avail of a 10% discount (maximum Tk1500 per transaction twice).
