Shwapno receives 'The Asia Marketing Excellence Award'

Shwapno, one of the largest retail chain stores in the country, has won the prestigious ‘The Asia Marketing Excellence Award,’ which is also known as Asia’s Marketing Company of the Year 2020, according to a press release. 

After a rigorous selection process, members of the jury board of AMF (Asia Marketing Federation) selected Shwapno as the winner last November. 

Representatives of AMF, President of Marketing Society of Bangladesh Ashraf Bin Taj, and COO of Bangladesh Brand Forum (BBF) Sajid Mahbub handed over the award to Executive Director of Shwapno, Sabbir Hasan Nasir at Shwapno’s head office in Tejgaon.

Among others, Shwapno’s Business Director Sohel Tanvir Khan, Operation Director Abu Naser, Head of Marketing Mahadi Faisal, Head of Human Resource Shah Md Rijvi Rony and other officials were also present on the occasion. 

The award ceremony was scheduled to be held in Singapore this year, however, due to the ongoing pandemic, the program was cancelled. 

Later, the award was shipped to the Marketing Society of Bangladesh’s (MSB) office. 

In this regard, MSB’s President Ashraf Bin Taj said: “Shwapno won the award after contesting with organizations from strong 17 nations like Japan, South Korea, Singapore, China, Thailand, Cambodia, Hong Kong, Indonesia and Malaysia. After the rigorous assessment conducted by a strong jury board, Shwapno won ‘The Asia Marketing Excellence Award,’ which is also recognized as Asia’s Marketing Company of the year 2020. My heartiest congratulations to Shwapno.”

After receiving the award, Shwapno’s Executive Director, Sabbir Hasan Nasir said: “Thanks to Marketing Society of Bangladesh (MSB) and Bangladesh Brand Forum for giving us nomination of The Asian Marketing Excellence Award. Our responsibilities have increased after getting the award. AMF has honoured us for the unconditional love and expectation of consumers, the overall support of our partners, the relentless effort of Shwapno employees deployed in different parts of the country, and the fundamentals of business philosophy as a humane brand. My heartiest gratitude towards the jury board for awarding us this prestigious title."

Shwapno retained the ‘Best brand award’ status in the superstore category Bangladesh Brand Forum for Five consecutive years in 2016, 2017, 2018, 2019 and 2020. Shwapno was awarded one of the top 10 most loved brands of the country award in 2019 and 2020.