The new Berger Artista hopes to inspire creativity among budding painters
Berger Paints Bangladesh has launched Berger Artista — the first-ever acrylic paint for artists made in Bangladesh.
The leading paints solution brand has opted to inspire creativity and support artists of the country with this introduction of cost-efficient acrylic paints, which come in seven elementary shades: Titanium White, Black, Cobalt Blue, Viridian Green, Cadmium Yellow, Yellow Ochre and Vermilion.
Many local artists, despite blooming with ideas, cannot produce more than two to three paintings in a year because of the high price of imported paints, Berger said in a press release.
AKM Sadeque Nawaj, general manager of Marketing at Berger Paints Bangladesh, said: “The Berger Artista series aims to develop a unique dimension to the creativity of artists across the country.
“We have launched this new product in the market with the vision of being the partner in creativity for ambitious artists, eliminating their concerns regarding the availing and measured uses of paint due to high prices,” he added.
The acrylic paints can be applied on paper, canvas, wall and wooden surfaces after applying primer.