• Friday, May 20, 2022
  • Last Update : 04:24 pm

Eat the rainbow

  • Published at 03:29 pm February 6th, 2020

If the dull, creepy weather outside is bumming you out, what’s a better way to perk up than with a bright, colourful sweet treat? And this is exactly where Mashrura Hossain of The Cereal Bar Bakery comes in.

“I have been a baker ever since I can remember,” says Mashrura. “We didn’t have an oven at home, so when I would go to my friend’s or cousin's place, I would bake,” she added. 

The occasional bake day at someone else’s house soon fell short of satisfying that urge to bake, especially when she realized while studying at the London School of Commerce (LSC) that business studies wasn’t her true calling. Then she heard about Sugar Rush, a kitchen studio that provides training to dessert enthusiasts. At that point, her repertoire only included cake making basics, and as enthused as she was to expand it, she didn’t have the funds to afford training. Mashrura reached out to the owner, Fareeha Chowdury, regardless and asked if there was a job opening. Fareeha offered her an internship, and that's how Mashrura leveled up her skills.

The inception

Mashrura calls herself a hobbyist whenever she’s baking. While planning to fly to Paris to further her culinary training, she decided to document her journey in desserts by posting photos. When the orders started to pour in, she realized she had a business opportunity, and The Cereal Bar Bakery was born. Her USP? The flavours are the answer. Mashrura is constantly experimenting with flavour pairings in order to come up with the most innovative confections.  She has her fair share of hits and misses “It’s very hard to please my mom with cakes. But she loves mine, especially my coconut cream cheese,” she said, adding that the general response to her creations has been overwhelmingly positive.   

Mashrura Hossain up-close and personal:

Other than your own creations, whose cakes do you like? 

Tastebud’s Red velvet and Westin’s cheese cake, any day.  

What are your best sellers?

Currently it is strawberry milkshake which is actually a strawberry cheese cupcake. I don't know how I came up with this. I first made this at my party and everyone loved it and kept ordering this exact cupcake. Other than this people order chocolate cake a lot. These  have to be two of my best sellers.

What’s on your blooper reel?

Every time I get into the kitchen, something has to go wrong. But I’m usually satisfied by the time I reach the end of the process.

Do people actually order cakes with new flavours or do they play it safe with the conventional chocolate and vanilla cakes?

They do want to play it safe. However, surprisingly there are some clients who are always eager to try out new flavours. I had one client who ordered on two occasions and chose something different every time. She even picked the Orange chiffon, which no one ever orders. Clients who make such orders motivate me to expand my range. 

What’s your opinion about fondant cakes?

I’m not really a fan. Fondants look better than they taste. I prefer to focus on flavour, but if a client really wants fondants, I’ll of course make it according to their preference. 

Taste test

Of the varying ranges of cakes and cupcakes, one that stood out for this writer is her raspberry cupcake and chocolate salted caramel. She achieves that delicate balance of sweetness and flavour that make eating her cakes such a delightful sensory experience.

Facebook 50
blogger sharing button blogger
buffer sharing button buffer
diaspora sharing button diaspora
digg sharing button digg
douban sharing button douban
email sharing button email
evernote sharing button evernote
flipboard sharing button flipboard
pocket sharing button getpocket
github sharing button github
gmail sharing button gmail
googlebookmarks sharing button googlebookmarks
hackernews sharing button hackernews
instapaper sharing button instapaper
line sharing button line
linkedin sharing button linkedin
livejournal sharing button livejournal
mailru sharing button mailru
medium sharing button medium
meneame sharing button meneame
messenger sharing button messenger
odnoklassniki sharing button odnoklassniki
pinterest sharing button pinterest
print sharing button print
qzone sharing button qzone
reddit sharing button reddit
refind sharing button refind
renren sharing button renren
skype sharing button skype
snapchat sharing button snapchat
surfingbird sharing button surfingbird
telegram sharing button telegram
tumblr sharing button tumblr
twitter sharing button twitter
vk sharing button vk
wechat sharing button wechat
weibo sharing button weibo
whatsapp sharing button whatsapp
wordpress sharing button wordpress
xing sharing button xing
yahoomail sharing button yahoomail