• Sunday, Sep 25, 2022
  • Last Update : 09:54 am

What are the top 27 brands globally amid pandemic for 2020?

  • Published at 03:59 am August 17th, 2020
Brands
Bigstock

The brands of the various companies were ranked based on the six pillars set by KPMG to achieve an excellent customer experience

The effects of Covid-19 have continued to be felt around the world and businesses need to be able to anticipate and prepare for changes in their customers’ needs, behaviors, and preferences.

KPMG International’s Global Customer Center of Excellence recently conducted a global survey titled “Global Customer Experience Excellence Research 2020” for customer experience, reports CEOWORLD magazine.

The leading companies in this year’s global survey are perfectly adapted to meet new and emerging customer requirements in the future. Many start-ups already had a problem-solving culture before the pandemic while investing in digital tools designed to make their customers’ lives easier.

The findings were based on 101,162 consumers in 27 countries, who participated in the survey, evaluating 2,060 unique brands from different industries in order to identify those that offer great customer experience in 2020.

Top 27 brands globally amid Covid- 19 pandemic for 2020 according to consumers: 

Sl 

Countries 

Brands 

1 

Australia 

First Choice Liquor 

2 

Austria 

TCAMTC 

3 

Brazil 

Sodiê Doces   

4 

Belgium  

Argenta   

5 

Czech Republic  

Air Bank   

6 

Germany 

Fielmann 

7 

Hong Kong (SAR) China 

Adidas   

8 

Ireland 

Credit Union   

9 

Italy 

Amazon   

10 

Japan   

Tokyo Disney Resort 

11 

Luxembourg 

Lalux 

12 

Mexico 

Marriott 

13 

Netherlands  

ASN Bank  

14 

New Zealand  

The Co- operative Bank   

15 

Poland 

iSpot   

16 

Romania  

ING Bank   

17 

Russia 

Nike   

18 

Singapore   

American Express 

19 

Slovakia  

Martinus 

20 

Spain 

Apple Store   

21 

Sweden  

Apotea   

22 

Taiwan 

Richart   

23 

Thailand  

AIA   

24 

United Arab Emirates 

Emirates   

25 

USA 

USAA   

26 

UK 

First Direct 

27 

Vietnam   

Vietnam Airlines 

The brands of the various companies that participated in this survey were ranked based on the six pillars set by KPMG to achieve an excellent customer experience -- personalization, integrity, expectations, resolution, time and effort, and empathy in order to identify the top companies' brands in each country.

The pillar that marked the biggest positive change (4% increase) is expectations. This suggests that consumer expectations have been redefined based on the effects of the pandemic, which means that businesses are succeeding and responding to them, often in a way that wins over impressions.

50
Facebook 50
blogger sharing button blogger
buffer sharing button buffer
diaspora sharing button diaspora
digg sharing button digg
douban sharing button douban
email sharing button email
evernote sharing button evernote
flipboard sharing button flipboard
pocket sharing button getpocket
github sharing button github
gmail sharing button gmail
googlebookmarks sharing button googlebookmarks
hackernews sharing button hackernews
instapaper sharing button instapaper
line sharing button line
linkedin sharing button linkedin
livejournal sharing button livejournal
mailru sharing button mailru
medium sharing button medium
meneame sharing button meneame
messenger sharing button messenger
odnoklassniki sharing button odnoklassniki
pinterest sharing button pinterest
print sharing button print
qzone sharing button qzone
reddit sharing button reddit
refind sharing button refind
renren sharing button renren
skype sharing button skype
snapchat sharing button snapchat
surfingbird sharing button surfingbird
telegram sharing button telegram
tumblr sharing button tumblr
twitter sharing button twitter
vk sharing button vk
wechat sharing button wechat
weibo sharing button weibo
whatsapp sharing button whatsapp
wordpress sharing button wordpress
xing sharing button xing
yahoomail sharing button yahoomail